SEO | SEM Evolution Through 2010
This *video, narrated by, and courtesy of Russell
Wright,
co-founder of Themezoom,
is one of
a 4-Part Search Engine Marketing (SEM) educational video series.
SEM is a Market Segment of the much larger Search Engine Optimization market category.
The series explain in the best way short videos can, some of the basic techniques we employ in our optimization process. This series of training videos make it clear that (SEO) better known as Search Engine Optimization, and Market Research are like breathing in and breathing out.
Just as there's no life without one or the other, there's no site optimization without either SEO (breathing in) or Market Research (breathing out). They must go hand-in-hand in order for your business to stand a competitive chance.
Learn Why this knowledge is so vital forthe survival of your business.
Please understand, large corporations figured this out early on during the internet "gold rush" days. They deliberately dedicate millions to Keyword and Market Research, yearly. The videos show how anyone can implement simple SEM strategies in their own optimization efforts and reap big rewards.
The videos will also teach you:
- Who your true competition is online and why Google and the other engines are not as big as you thought.
- -About AllinAnchor, AllinTitle, AllinURL, Broad Match and Phrase Match, and what you can do about them TODAY.
- -What is anchor text, and why it is important to website ranking.
Why Watch Search Marketing Videos?
There
are 4 videos in the series, titled "SEO | SEM Basement Lecture Series". They are all between 5-10 minutes in length. If you are any way interested in Search Marketing or want to learn why your business needs SEO, it would be in your best interest to famliarize yourself with their content. |
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