No matter how long your site has been on the Internet, it is never too late to tidy it up some more and re-launch it again. Many webmasters use this idea by hosting their own virtual website launch. In order for the launch to be successful, spreading the word should be at the top of the to-do-list! Not only should you get the word out, but it is also important to organize the various virtual website invitations and announcements. Coordination will help to inform people so that they all take effect in plenty of time before the launch.
There are numerous ways to advertise a success virtual web launch, such as: posting information on ‘What’s New’ pages, updating your sites banners, sending out a newsletter, posting announcements in newsgroups, and getting you direct mail campaign all going at the same time.
A virtual web launch is no different from a launch which restaurants or stores have all of the time. For example, try giving out a prize or running a contest for a few lucky winners on the day of your launch.
Once you have finalized the logistics of your launch, it is best not to rush through the experience. The launch should be grand and able to catch enough attention. In fact, you may want to run the event for a week or even a month in order to reach your targeted market.
Tips for a successful website launch
Avoid the temptation to prematurely launch the website Plan to launch early in the day and early in the week Inform the entire team of the launch Go through entire site and check for spelling and grammatical errors. Ensure that any images that have been referenced absolutely have the production URL and not the development URL Make sure all email addresses associated with the website have been setup and tested prior to launching the website
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