Tag Archives: Verizon

AT&t Buyout of T-Mobile is just wrong

It’s ironic that just a few short years ago, AT&T Wireless as they were called, was at the receiving end of just such a buy-out. Maybe they feel that the public memory is short but we remember why this was so.

[trafficplayer_skin padding: 29px 0 0 70px; margin: 0 auto; width: 574px; height: 412px; background: url(http://businessbymouse.com//wp-content/uploads/skin4_500x325.png)no-repeat top left; text-align: left;][trafficplayer_youtube_video width=”500″ height=”325″ src=”http://www.youtube.com/embed/-9nXwi0VWTw?&autohide=1&autoplay=1&controls=0&hd=1&rel=0&showinfo=0″ ][/trafficplayer_youtube_video][/trafficplayer_skin]AT&T  WAS #3 of 4 in market share and they received that nomination mostly for poor service and the countless dropped calls their customers were forced to endure. Fast-forward to 2011. What do we have? The brand name has re-emerged and now wants to “rule the world” of the Mobile Phone and possible the mobile web itself.

This cannot be allowed to happen. Look around you. Monopolies set the pace for everything the touch. Oil. Manufacturing. Retail, you name it. Okay, so they want to be a part of a duopoly with Verizon, does that diminish their dark goal?

Read what Public Knowledge, a Washington based public interest group has to say about this.

Public Knowledge President & Co-Founder Issues Statement On AT&T/T-Mobile Deal

Posted on 25 May 2011

Mobile Marketing Public Knowledge President & Co Founder Issues Statement On AT&T/T Mobile DealEver since the proposed takeover of T-Mobile by AT&T was announced there’s been harsh opposition to the merger, mostly having to do with consumer choice and anti-competition fears.

Public Knowledge, a Washington D.C. based public interest group, has long been outspoken when it comes to consumer choice across a wide variety of issues, and the AT&T/T-Mobile deal is no exception.  Public Knowledge President and Co-Founder Gigi B. Sohn criticized the takeover today, saying “It would be hard to imagine a takeover that could do more harm to consumers.”  She spoke at a Capitol Hill press conference hosted by Rep. John Conyers, Jr., the senior Democrat on the House Judiciary Committee.  The following is her full statement on the subject:

It would be hard to imagine a takeover that could do more harm to consumers than AT&T buying out its competitor, T-Mobile.  If this deal is allowed, about 80 percent of the market share and 90 percent of the revenue will belong to two companies – AT&T and Verizon.

That’s a great deal for them, a bad deal for consumers.  It will mean higher prices.  As smaller competitors are bought out or squeezed out, the huge companies that are left will be able to raise rates, have stricter caps on data usage and do just about anything an unregulated duopoly feels like doing.

It will mean less innovation.  T-Mobile was the first company to market with the Android phone.  It still has more flexible calling plans than other companies.

Consumers already know this is a bad deal.  As soon as the takeover was announced, Public Knowledge started getting unsolicited email from people all over the country.

One we received just yesterday said:

“I now have T-mobile and I’m very happy with them and to think that AT$T buying us is so wrong!!!   If this deal had happen[ed] in 2008, I would not had the android phone I have now. I know what AT$T’s vision for us now is.  They want to share with us more dropped calls and rude customer service and make us pay more.”

About 5,000 other people like this one have already sent comments to the FCC asking our regulators to stop this takeover.

This transaction is a pivotal moment in U.S. antitrust law.  If that law means anything, this classic merger of one company buying out a smaller competitor in the same business must be denied.  There are no conditions or divestitures that can make this deal acceptable.  This merger is unfixable.

This post was written by:

Justin – who has written 1294 posts on Mobile Marketing Watch.

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Android Poised For World Domination

When it came time to buy a new Smartphone we considered the facts before us. BlackBerry had lost its lustre. The iPhone was sleek and new and everyone aspired to have one and then there were the “clunkies”, the phones with the sinister operating system, “Android”.

Like everyone else we looked closely at the iPhone 4 and lusted for one but, thought “Why the hell did they make them so costly? Was the pricing being driven by demand? Just like they do with high demand cars?

We got a Samsung Vibrant. Why? One word, Google. We just knew that with such a powerhouse behind it, it would just be a matter of time before the Android operating system really began to shine. Versatility, flexibility, and big bucks talk, the rest walk. Did we make a good choice? Read this article from Wired.com and see for yourself.

The Android Explosion: How Google’s Freewheeling Ecosytem Threatens the iPhone

Andy Rubin needed a hit. It was January 2009, three years since Google had bought the company he cofounded, a little startup called Android.

Rubin had created a slick operating system for mobile phones that allowed customers to surf the web, send email, play music, and install apps. He had hoped that Google’s money and power would help turn Android into a major force in the burgeoning smartphone industry. Instead, Android had been a disappointment. Despite months of press buildup, the first phone to run the system, HTC’s T-Mobile G1, was greeted with tepid reviews and lackluster sales. Rubin had tried to find a bigger wireless carrier that would agree to partner with Android—he and his team, including Android cofounders Rich Miner and Nick Sears, had lobbied Verizon for the better part of a year—but without success. And…

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Android Takes Over in 2011

We’ve said it before and, guess what? We’ll say it again. Diversity will win over product in the mobile wars. Why would you not believe us? You’ve seen it before. Think PC versus MAC for a minute. This in reality was operating system versus operating system.

PC has won that battle handily. Look, we are believers in making products that can be applied widely and not only on a choice few items. Apple lost the battle before it began when they made a mobile operating system that could only work on their line of products.

Sure, you do belong to an exclusive club when you own an iPhone or an iPad. The problem is that just by the nature of this club, limits are felt all around. Limits on forums, limits on support, tutorials, and ability to dominate the marketplace. The only advantage Apple exercises right now is in the applications marketplace, and that was gained through “seniority”, being around forever.

Here’s what Greg Sterling, a contributing editor at Search Engine Land, has to say about it.

Mar 29, 2011 at 12:56pm ET by Greg Sterling

Tech consulting firm IDC has predicted that Google’s mobile operating system will become the dominant mobile platform this year, achieving a global market share of 39.5 percent. The next in line would be former global leader Nokia with 20.9 percent. Apple comes in at 15.7 percent.

Windows Phones to Overtake Apple (via Nokia)

These figures are very aggressive in terms of Android’s share and Nokia’s decline. But they’re consistent with the remarkable growth that Android has enjoyed over the past year.

By 2015 IDC projects that Google will own 45.4 percent of the global smartphone market. The next largest player would be Windows with 20.9 percent — based on Nokia’s adoption of the Microsoft operating system. If that in fact happens Nokia and Microsoft’s gambit will have paid off.

Interestingly RIM (BlackBerry), just behind Apple at 14.9 percent this year, remains relatively stable through the forecast period, winding up with 13.7 percent of the global market in 2015.

I think these numbers are potentially problematic for the following reasons:

  • RIM is unlikely to be able to maintain its current position unless its next-generation OS (QNX) is radically better.
  • These numbers assume no lower-cost iPhones and only moderate success of the anticipated iPhone 5.
  • They also appear to assume Symbian’s share will simply transfer over to Windows (far from a given)

Windows Phones appear to be selling modestly well, though not in the US market. We’ll have to wait (until 2012 apparently) to see the outcome of the “Nokisoft” collaboration. Microsoft must continue to build its library of apps, which recently crossed the 10K threshold, to maximize its chances of success with Windows Phones.

Right now, in the absence of the Nokisoft phones, there no evidence that IDC’s Windows Phone market share prediction will come true.

Advertising Implications of Android’s Dominance

With a few exceptions Android devices are Google search devices and drive mobile search volumes accordingly. Google dominates mobile search today by a margin the size of the Pacific Ocean (according to StatCounter):

Recently investment firm Macquarie Group put out a research note (using Efficient Frontier data) that showed effectively 97 percent of the US mobile search spend was going to Google.

All of this is browser based search of course. And there are hundreds of millions of mobile queries coming through apps that almost nobody is tracking right now.

Yet Google is overwhelmingly the leader in mobile search share and associated revenue, far exceeding even its dominant position on the PC. In mobile display Google is also the revenue leader in the US, according to IDC — followed by Apple (with iAD) and then Millennial Media.

Too Much Success?

If IDC’s handset sales projections come true Google will continue to enjoy near-total dominance of browser-based mobile search ad revenue, which will run into the billions by 2015. (Google also enjoys search dominance on the iPhone as well.) Its ownership of AdMob will also give it a potentially dominant position in global display advertising on Android devices — though this is less assured.

At this point Android’s success has wildly exceeded Google’s most optimistic scenarios. In fact it’s so successful that Android is likely to become a target of regulatory and antitrust scrutiny at some point in the next couple of years.

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2011 To Become The Year Of The Smartphone?

We saw many mobile advances in 2010, but from all indications, 2011 seem to be the year to watch. The marriage between the iPhone 4 and Verizon earlier this year was one such indication. Another key indicator was Ebay’s announcement that mobile sales amounted to close to 36% of their overall income.

Look out for many more revelations in the near future.

Posted: 26 Jan 2011 01:41 PM PST

Article credit: Mobilemarketingwatch.com

Mobile Marketing 2011 To Become The Year Of The Smartphone?While 2011 has unofficially been branded many things, such as the “year of the tablet,” there’s also reason to believe that 2011 will also become the “year of the smartphone.”

When Verizon Wireless announced its Q4 earnings earlier this week it said that only 26% of its 94 million subscribers are smartphone users.  Interestingly though, 75% of contract subscribers are buying smartphones, meaning overall smartphone penetration is set to grow dramatically at Verizon this year — especially with the introduction of the iPhone 4 with attractive unlimited data plans.

The same shift happening at Verizon is happening at the other big three operators as well.  In total, more than 75% of Q4 2010 postpaid net subscriber additions purchased smartphones.  According to Nielsen, 28% of US mobile subscribers had smartphones as of November 2010, with that number rising to 35% by the start of 2011.  By the end of this year, smartphone adoption is projected to hit the all-important 50% threshold in the US, equally roughly 150-160 million mobile subscribers.

Mobile Marketing 2011 To Become The Year Of The Smartphone?

Though smartphone penetration has been building for several years now, it’s still relatively small in looking at the big picture.  All signs are pointing to 2011 becoming the year smartphone adoption hits critical mass, resulting in a true “year of the smartphone.”

For more articles like this or to view the article in its original setting visit 2011 Smartphone.

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